Messaging Opportunity in Rising Fuel Costs for Carsharing

The New York Times reviewed the Consumer Price Index on a year-over-year basis, comparing March 2010 to March 2011.  Since I love any well-organized, graphical data, I thought I would share and comment on a couple of data points that relate to and support our expanding Shared Economy.  

Source: New York Times via Uncluttered White Spaces

Despite Improved Fleet Operations, Zipcar Reports Loss of $14.1M in 2010

On March 4, 2011 Zipcar filed annual financial results, revealing revenues of $186 million in 2010, an increase of  41% over 2009.  The gains underscore the growing investment and consumer interest in carsharing, which experts anticipate might be a $3.3 billion industry by 2016 in the North America.  Overshadowing the gains was the net loss of $14.1 million, a decline from the 2009 loss of $4.6 million.  The loss was bolstered by a nearly three-fold increase in interest expenses.